About Me
I'm Sarah, and I'm the founder of Cry Baby. I have been an in-house marketeer in start-up businesses since 2017, and now I want to bring my knowledge of launching and growing small independents to a wider audience. My roles have always ended up including work outside of marketing, as independent business owners know, members of the team often need to turn their hand to whatever is needed that day or week. As a result, I'm in a unique position of having been on the same side of the table as my clients are now, and truly understand the needs and concerns of a growing independent business.
SERVICES
Below is a brief outline of the main services I provide. If you would like more information or a quote, please get in touch via the contact form at the bottom of this page.
Graphic Design
Great design can make all the difference in capturing your audience's attention. I offer a range of design services, from creating logos and branding materials to overseeing web design and social media assets that showcase your unique style and personality.
Digital Marketing
Having a strong online presence is essential for any business, as is managing your budget and return on investment. All too often digital advertising can feel like a foray into the dark arts with no clear strategy on how and when you will see a return. I will work with you on your commercials and provide realistic expectations on timelines and ROI.
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Content Creation
Compelling content is key to engaging your audience and building a loyal following. I specialise in creating high-quality content that tells your brand's story and resonates with your customers. I can support you in several ways, be it art direction for your latest shoot, reels and posts for socials, creating blog posts and articles or designing and writing your newsletters.
Consulting
Whether you're just starting out, looking to expand, or just want some guidance on where to direct your resources, I offer consulting services to help you develop a clear vision and actionable plan for success. This can include market research and competitive analysis, brand strategy, and customer experience.